Monday 22 November 2010

Ph@! (Logo Development) 2

I decided to look at some exisiting fonts to help with my design direction. I researched into existing music labels and identitys and found there was a vast range of different designs using type, image, sans serif and serif fonts - so in reality there was no strict route to keep to.
I then got my old PH@ ticket from my wallet and began examining what i could do with the current logo to make it more modern and an exciting brand.
Below are some examples of my experimentation - some of the designs are hand rendered in a digital format and some are standard downloaded fonts. Some of the designs work - however i still feel none of these represent PH@! as the brand i know.




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